We want our student leaders to approach their work professionally, and with the understanding that some initiatives and projects will take work. We want to learn from them, just as they want to learn from us. We would like them to be respectful. And, most common- we want them to be honest.
“#NACA13 the awkward moment when bubba sparks [sic] was here the entire weekend and people just now noticed it”
“I’m at a wake…no wait im [sic] at block booking. Can we use 5 hour energy instead of paddles?#NACA13”
“Go home#NACA13, you’re drunk”
The snippets above are excerpts from a backchannel, or a collection of messages arranged topically, of thousands of Tweets sent during the 2013 National Association for Campus Activities Conference in Nashville, TN.